Hurrah! We got accepted into the Lean Startup Challenge Boston as one of ~25 teams selected to participate in the contest. The goal of the Lean Startup Movement is to help you quickly & cost-effectively identify your ‘Minimum Viable Product’ through repeated hypothesis testing until you’re reached the point where you know your idea is actually going to work!
Last Friday was the kick-off at the Boston Globe HQ and we had a great crowd. As a Rochester based startup I find its really helpful to get out & meet people whenever you can in Boston and other cities – gives you a broader perspective. Also given our relationship with UMass Amherst and other emerging partnerships in the Boston area, we’ve begun to feel part of the Boston community & there’s no better place to incubate a health tech startup.
Within a few minutes of arriving there we were all busy being fed and getting to know the other teams. Admit I don’t remember every startup but some ideas stood out – particularly those from teams I had the chance to meet.
Runparty : helping runners real-time sync music with their friends
We finished the evening with a 60-second pitch including one I did for Revvo (yes that’s the name of the startup I’m working on!) – exercise therapy for diabetes patients that could potentially help stop or reverse the progression of the condition.
The next couple of days were busy with grounding in the foundations of the lean startup idea – useful even for someone who had read Eric Ries’ book on the topic and applied it to product development in a big healthcare organisation.
I’ve shared a couple of the presentations here and here. In fact what I personally found most useful (& practical to boot) was the 1-page Lean Canvas that you can use to define your idea across a number of dimensions. Its simple, easy to do & really a living / working document that you can share with others in your startup + potentially use for investor discussions etc.
So over the next few weeks I’m hoping to use the lean startup challenge as an opportunity to test if we can actually find a group of people who have lower than average levels of metabolic health, who are concerned about their metabolic health and are willing to take action to address that. I’m going to test this via an iphone app (the iPhone 5s’ new M7 co-processor creates the capability to actually measure metabolic health simply & easily).
Last week’s poll was a great starting point (thanks to all of you who participated) – to my slight (but pleasant) surprise – out of the app ideas listed, people were in fact most interested in measuring their metabolic health (45% picked this as their top idea) – so at least we have a strong foundation to build on.
Next step is to get a bit more granular on what kind of info (within the constraints of an iPhone screen size & measurement capability) is going to be most relevant & interesting – so you should shortly see a few draft wireframes on this blog! Look out for that and don’t forget to give me your feedback.